Press Release: Herne Hill unveils new look as it recovers from devastating floods of 2013

21st May 2015

Herne Hill has released a series of new banners to celebrate the area as a unique business district, and to increase local trade as it recovers from the devastating floods of 2013.

A year and a half on from the floods caused by a burst water main, Herne Hill is thriving once again, after many months struggling to repair the huge damage caused.

Following compensation from Thames Water, Herne Hill has recently unveiled 68 new banners on major roads into the area, illustrating the multitude of independent businesses on offer in Herne Hill, and promoting it as a thriving business district. This marks the beginning of wider regeneration work using the Thames Water funding.

A total of 37 businesses across Herne Hill were severely affected by the flood, with properties on Half Moon Lane particularly hit. Many businesses were forced to close whilst major repair work was undertaken but through tireless effort from local traders the area is now bouncing back.

The series of professionally-designed banners feature 18 designs  and were developed by local designer Ed Povey, from Place in Print, in conjunction with local traders and the Herne Hill Forum.

Vicky Brown from toy shop Just Williams, which was severely affected by the flood, says,  

‘I am delighted that things are now looking up and I love the banners, they are a great way of saying ‘we’re open for business’.  After the flood, the shop had to be totally gutted, rewired and re-fitted.  Prior to the flood we had put in new lights, a new fuse box, new flooring and a new boiler – it was all gone in a flash. 

We lost 75% of our stock, it was a very stressful period. It has taken us a good year to get our sales back to where we were and cash flow has been a huge problem.   I’m excited to see what else we can do to regenerate the area and make Herne Hill a real shopping destination’.

The Herne Hill Forum is working closely with local businesses to manage the Thames Water compensation fund.

Giles Gibson, from the Herne Hill Forum says, ‘The floods had a huge impact on many of our local businesses but we are bouncing back and these beautiful banners are just the first step towards giving the area a major boost. We are working closely with local traders to determine how best to use the remaining funds and are excited for the opportunities this will present.’

Herne Hill are offering the chance for one lucky resident to win a full-sized banner, courtesy of Bay Media, who have erected the banners, and a gift box of local goodies from Half Moon Lane, by entering a competition to identify all 26 local retailers shown on the ‘Independent Business’ design. Entries close on 30th June. Please go to to find out more or send your answers to

Notes to Editors

1.      A full photo gallery can be found here:  The banners are situated on Milkwood Road, Half Moon Lane, Norwood Road, Dulwich Road and Herne Hill.

2.       The Herne Hill Forum is a local community group which represents local businesses and residents, formed in 2003. The Forum has been involved in numerous regeneration projects to improve the area and works with local councils, traders, and other agencies. The Herne Hill web site and online forum helps the local community connect with each other.

3.       Place in Print (formerly South London Prints) is a London-based design studio, manufacturer and retailer, specialising in locally-themed art, homewares and gifts. The company works hard to bring its customers affordable and appealing products which celebrate the places in which we live, working with some of the best local design talent in order to create a selection of the finest place-related products for the home.

4.       Bay Media is the leading supplier of Raised Lamppost Banner advertising and Street Dressing® across the UK and over the last 15 years, have become a preferred partner for the world’s biggest events, local authorities and leading brands. Bay Media lamppost banners can be used as a local level marketing tool, helping local shops stand out amongst the crowd and our Street Dressing® Solutions let Councils immediately add vibrancy and a sense of ownership to their local high streets.

5.       Number 22 and Merry-Go-Round were high profile and very much missed victims of the flood, and the iconic Half Moon Pub remains closed with severe water damage.

For more information, high-res pictures of the banners, the shops affected, or the flood itself, or to interview spokespeople please or call 07776 211518.